As SW Florida property values increase, we have a growing number of clients purchasing now and using their homes as vacation rentals until they’re ready to retire and move full-time into the home, or vacation in it more frequently themselves. There’s much demand for these vacation rentals but there’s also a lot of competition out there. There are steps you can take to get a leg up on the competition and create an especially inviting rental home which translates into more renters, more repeat customers . . . more rental income.
Picture some of your favorite vacation spots for inspiration.
Tops on everyone’s list is cleanliness. Dirt is a major turnoff and if your home isn’t spotless, you can kiss repeat customers goodbye. Hire a great cleaning company and make sure the home is thoroughly cleaned after every guest.
Could your property need some updating? Remember renters are looking for a resort feel so give them some of the luxuries they’re after. Large screen flat panel TV’s, natural stone or quartz countertops, current style cabinets and vanities, stainless steel appliances. On a limited budget? Outfit the bathrooms with high-quality fluffy towels and rugs and the bedrooms with first-class beds, sheets, pillows and coverlets. Nice linens are often mentioned in online reviews.
Thoughtful but useful amenities are always welcome. Think luxurious shampoos and soaps, body lotions, a bottle of wine, a beach bag packed with sunscreens. In the kitchen, make sure to have a good selection of spices on hand. Added bonus for thoughtfulness, how about a small first aid kit and a little sewing kit for those unforeseen minor mishaps. Those extra touches go a long way and show your guests you’re grateful they chose your home.
Don’t forget about the lanai and pool area. A comfortable patio set in good condition is a must as is a clean, easy to use grill.
Out-of-staters love a beach house feel, but don’t overdo it with seashell overload. You can create the desired tropical feel without going overly “themey”.
A folder with explicit instructions on how to operate everything in the house is a no-brainer. Guests want to relax, they don’t want to stress because they can’t figure out how to turn on the TV’s, music system, access Wifi, etc. Also included in this folder should be recommendations for must-see area attractions and restaurant recommendations.
To get vacationers to your property to begin with, start with beautiful, professionally shot photos of your home. You want to pique interest as potential guests are scrolling through listing after listing, so make yours stand out. Blurry, dark photos won’t cut it. You only have one chance to make a great first impression.
Of course, your first step is to locate a great home to set up as your vacation rental property and we can help with that. Contact Tom and Sue of CapeWaterfrontLiving.com 239-357-6118. Let us, Sue and Tom Demogenes, help you find your dream home in this city or another city in Southwest Florida. We have many listings to share with you. To search properties in Cape Coral or to contact us, visit our Cape Coral waterfront home page.